Al Baqarah Ayah 16

أُوْلَـٰٓئِكَ ٱلَّذِينَ ٱشْتَرَوُاْ ٱلضَّلَـٰلَةَ بِٱلْهُدَىٰ فَمَا رَبِحَت تِّجَـٰرَتُهُمْ وَمَا كَانُواْ مُهْتَدِينَ ١٦ They are the ones who trade guidance for misguidance. But this trade is profitless, and they are not ?rightly? guided.